Black History Month is often short-lived as it is only celebrated in the shortest month of the year. It’s often retrospective and generally leans more toward acknowledgment of the contributions of Black people rather than encouraging action. To address this, The 4A’s Foundation has created an initiative entitled, 365BLACKPRINT.
We at the 4A’s Foundation believe we play a pivotal role in advancing social justice and to assist us along that journey, we are excited to announce a new initiative, 365BLACKPRINT: Black History Reimagined; an initiative focused on celebrating Black talent in the industry all 365 days of the year. Throughout 2022, we will honor Black industry trailblazers and up-and-coming disruptors. We will also help to define the future for incoming Black professionals and create a pathway for success for Black talent.
We at the 4A’s Foundation believe we play a pivotal role in advancing social justice and to assist us along that journey, we are excited to announce a new initiative, 365BLACKPRINT: Black History Reimagined; an initiative focused on celebrating Black talent in the industry all 365 days of the year. Throughout 2022, we will honor Black industry trailblazers and up-and-coming disruptors. We will also help to define the future for incoming Black professionals and create a pathway for success for Black talent.
Target Audience
As celebrations around Black History have often targeted the Black community, it is our goal to center our collective information sharing with the broader industry.
365BLACKPRINT Initiative Timeline
Mirrored after a traditional blueprint, The 365BLACKPRINT is designed to drive specific action through quarterly themes throughout the year. We’ve looked at Black History through the lens of Honoring the Past, Holding the Torch, Defining the Future and Lifting as we Climb. Over the course of this year, we’ll focus on four quarterly themes below to move toward an equitable future for Black people in the advertising industry.
Resources
365BLACKPRINT Blueprint
Programs
Professional Development
Community
Opportunity
Recent Events
The Importance of a Talent Blueprint
Thursday, March 31, 2022, 4-5 pm ET
Are you a talent professional seeking additional ways to support and uplift your diverse workforce? Are you a Black professional looking to take charge of your career? Now, more than ever, retention has become a pressing topic of conversation when charting one's professional journey. Therefore, having adequate resources at your disposal is crucial.
The 4A's Foundation's 365BLACKPRINT initiative aims to provide a blueprint for recruiting and retaining incoming and existing Black talent in the industry.
Join us for an insightful conversation with three powerful women; Netta Dobbins, CEO of Mimconnect and Shameka M. Brown, Managing Partner at The Adversity Group, moderated by Khristy Nguyen, Senior HR Manager at the community, about the importance of having a roadmap for Black talent.
This is a conversation you don't want to miss!
Thursday, March 31, 2022, 4-5 pm ET
Are you a talent professional seeking additional ways to support and uplift your diverse workforce? Are you a Black professional looking to take charge of your career? Now, more than ever, retention has become a pressing topic of conversation when charting one's professional journey. Therefore, having adequate resources at your disposal is crucial.
The 4A's Foundation's 365BLACKPRINT initiative aims to provide a blueprint for recruiting and retaining incoming and existing Black talent in the industry.
Join us for an insightful conversation with three powerful women; Netta Dobbins, CEO of Mimconnect and Shameka M. Brown, Managing Partner at The Adversity Group, moderated by Khristy Nguyen, Senior HR Manager at the community, about the importance of having a roadmap for Black talent.
This is a conversation you don't want to miss!