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Black History Month is often short-lived as it is only celebrated in the shortest month of the year. It’s often retrospective and generally leans more toward acknowledgment of the contributions of Black people rather than encouraging action. To address this, The 4A’s Foundation has created an initiative entitled, 365BLACKPRINT.
We at the 4A’s Foundation believe we play a pivotal role in advancing social justice and to assist us along that journey, we are excited to announce a new initiative, 365BLACKPRINT: Black History Reimagined; an initiative focused on celebrating Black talent in the industry all 365 days of the year. Throughout 2021, we will honor Black industry trailblazers and up-and-coming disruptors. We will also help to define the future for incoming Black professionals and create a pathway for success for Black talent.
We at the 4A’s Foundation believe we play a pivotal role in advancing social justice and to assist us along that journey, we are excited to announce a new initiative, 365BLACKPRINT: Black History Reimagined; an initiative focused on celebrating Black talent in the industry all 365 days of the year. Throughout 2021, we will honor Black industry trailblazers and up-and-coming disruptors. We will also help to define the future for incoming Black professionals and create a pathway for success for Black talent.
365BLACKPRINT Initiative Timeline
Mirrored after a traditional blueprint, The 365BLACKPRINT is designed to drive specific action through quarterly themes throughout the year. We’ve looked at Black History through the lens of Honoring the Past, Holding the Torch, Defining the Future and Lifting as we Climb. Over the course of this year, we’ll focus on four quarterly themes below to move toward an equitable future for Black people in the advertising industry.
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Target Audience
As celebrations around Black History have often targeted the Black community,
it is our goal to center our collective information sharing with the broader industry.
it is our goal to center our collective information sharing with the broader industry.
Upcoming Events
Challenging the Status Quo: A Disruptors Perspective
Wednesday, June 23rd 5-7pm ET
The 4A’s Foundation #365BLACKPRINT initiative is designed to amplify Black voices 365 days of the year. One of the ways we recognize this impact is through individuals who are disrupting the industry every day. Join Jai Tedeschi VP, Global Executive Director, Culture & Operations at R/GA as she speaks with Derek Walker, Owner of Brown&Browner; Coltrane Curtis, Founder, and Managing Partner at Team Epiphany; and Reonna Johnson, Lead of IN FOR 13 initiative and Director of Growth Strategy at Deutsch LA on how they have challenged the status quo.
Wednesday, June 23rd 5-7pm ET
The 4A’s Foundation #365BLACKPRINT initiative is designed to amplify Black voices 365 days of the year. One of the ways we recognize this impact is through individuals who are disrupting the industry every day. Join Jai Tedeschi VP, Global Executive Director, Culture & Operations at R/GA as she speaks with Derek Walker, Owner of Brown&Browner; Coltrane Curtis, Founder, and Managing Partner at Team Epiphany; and Reonna Johnson, Lead of IN FOR 13 initiative and Director of Growth Strategy at Deutsch LA on how they have challenged the status quo.
Coltrane Curtis
Founder and Managing Partner, Team Epiphany |
Reonna Johnson
Co-founder of Three’s a Crowd, Lead, IN FOR 13, VP / Director of Growth Strategy at Deutsch LA |
Derek Walker
Owner, Brown&Browner |
MODERATED BY
Jai Tedeschi VP, Global Executive Director, Culture & Operations at R/GA |
Resources
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