University of Texas at Austin
Operation Jumpstart Scholar
Advertising = creative thinking. It’s the power of an idea paired with the power of good design, problem-solving, and persuasion. Beyond that it means observing the world and finding human truths. It means thinking about consumer behavior on a deeper level. Advertising gives you the power to communicate to broad and diverse communities, whether it is to inform, entertain, or elicit an emotion. As a creative person, I want to use this power to create ads that are inspiring and influence change.